Last updated: September 26, 2020

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Many women say that a good quality makeup remover is just as important as the makeup itself. Women look for the best products that, in addition to giving perfect results, take care of their skin. What some women often do not take into account is that, in order to maintain healthy and clean skin, makeup removal is essential. Today we have come to talk to you about this and offer you some guidance.

During the night, after all day blocked by makeup, the pores of your skin need to rest and breathe. For this to happen effectively, the choice of makeup remover that best suits your skin is fundamental. Once you’ve chose and bought the right product, a series of steps will must be followed for a perfect cleansing routine. In the following guide we will explain everything to you about makeup removal.

Key Facts

  • The elimination of toxins from the body naturally occurs while we sleep, especially between 2 and 4 in the morning.
  • One of the key elements in your facial care routine should be cleanliness. The skin rests during the night to enable it to look radiant in the morning.
  • When choosing a new makeup remover, factors such as skin type, product ingredients and makeup use must be taken into account to select an appropriate product.
  • Today there are many different types of makeup removal products, such as wipes, milks, foams or micellar waters.

Our recommendation: The Best Makeup Removers on the U.S. Market

There is a wide variety of makeup removal products available on the market. This is both good and bad. The good side? You can find products that are perfectly suited to the needs of your specific skin type. The bad side? As there are so many options available, sometimes you don’t know which one to choose. Below we have prepared for you a selection of the 5 best makeup removers on the U.S. market.

Garnier SkinActive Micellar Cleansing Water, For All Skin Types

A different way to cleanse. Garnier Micellar Cleansing Water is the all-in-one way to cleanse, remove makeup and refresh, no matter your skin type. Now America’s Number 1 Micellar Brand is available for all skin types and for on-the-go needs. This face wash and makeup remover is oil-free, silicone-free, sulfate-free, fragrance-free and paraben-free.

This all-in-1 micellar cleansing water is a facial cleanser and makeup remover that is surprisingly powerful, yet gentle on skin. This micellar water for all skin types effectively cleanses, removes makeup, and refreshes skin. Like a magnet, micelles capture and lift away dirt, oil and makeup without harsh rubbing. This makeup remover for normal skin cleanses to remove makeup and leaves skin with a matte and natural finish with no greasy residue. This Garnier micellar water is gentle on skin and can be used as an eye makeup remover. This gentle cleanser is oil-free, paraben-free, fragrance-free, sulfate-free and silicone-free. Suitable for all skin types, even sensitive.

Neutrogena Hydrating Makeup Remover Facial Cleansing Wipes, Value Pack 25 Count (3 pack)

Remove makeup and hydrate your skin in one simple step with Neutrogena Hydrating Makeup Remover Cleansing Towelettes, pre-moistened with skin- soothing ingredients. These cloths cleanse and remove makeup while hydrating your skin. Each ultra-soft skin-conditioning towelette gently dissolves all traces of dirt, oil, and makeup–even waterproof mascara. Cleansing wipes formula contains cucumber and aloe extracts to help leave skin feeling soft and conditioned. This convenient, re-closeable pack includes 25 sheets.

The Neutrogena brand is headquartered in Los Angeles, California. The #1 dermatologist-recommended skincare brand*, Neutrogena offers some of the world’s most loved beauty and skincare lines, and manufactures products in over 70 countries. Neutrogena got its start when it launched the innovative and iconic Amber Facial Cleansing Bar in the U.S. in 1954 and, since then, the brand has continued to offer high quality products that earn consumers trust.

Almay Longwear & Waterproof Eye Makeup Remover Pads, 80-ct.

Almay Longwear & Waterproof Eye Makeup Remover Pads, 80 Counts is a gentle eye makeup remover pads that remove even the most stubborn waterproof mascara and long wearing products. Fragrance-free for a gentle, non-irritating makeup removal. Use (1) pad to whip across your closed eyelid gently. Available in 2 counts: (120) count and (80) count. Dermatologist tested. Almay – Quality ingredients. Hypoallergenic.

Almay Longwear & Waterproof Eye Makeup Remover Pads remove makeup that soap and water can leave behind. Doesn’t leave a filmy residue. Enhanced with a botanical blend of Aloe, Cucumber and Green Tea.

Olay Daily Facials – 66 Dry Cloths

The dual-sided, exfoliating facial cleansing cloths with Vitamin E Complex work deep into skin’s pores to gently remove makeup, dirt, oil and even mascara. Enjoy convenience without compromise wherever you are with Daily Facials. Protected in locking tubs, every dry cloth does the job of five essential products and provides a full cleansing routine you can see and feel. All you have to do is add water.

With every wash, Daily Facial Cleansing Cloths not only exfoliate and condition skin, they redefine what it means to clean at home or on the go. Experience the difference of a makeup remover that does more, without seeing or feeling any residue left behind.

Shopping Guide: Everything You Need to Know about Makeup Remover

Knowing our skin and the care it needs, and finding the perfect makeup remover is a complicated and difficult task. This task is made much more difficult with the excessive number of products available from which to choose. In following section we will answer some of the most frequently asked questions from U.S. women when it comes to makeup remover.

Beautiful young woman cleaning her skin with a cotton pad, looking at the mirror at home bathroom. Beauty, skin care concept, lifestyle

Makeup remover is an essential product in your daily facial cleansing routine.
(Source: Dan Grytsku: 113837539/

What is a makeup remover and what advantages does it have for the skin?

Makeup remover is an essential product to use in your daily routine of facial cleansing. Thanks to this product, you can remove the last traces of makeup on your skin and prepare it for regeneration during the night. Even if you feel very lazy, you must “force” yourself to remove your makeup so that your skin can take a break and repair itself naturally.

While it’s important for the skin’s pores to breathe during the night, there are other advantages to adding makeup remover to your routine. For example, makeup remover products, in addition to removing the actual makeup, cleanse the skin of other impurities. Without cleaning your skin properly you will end up with blackheads and imperfections on your skin.

What types of makeup removers are available?

Lots of them. Often there are too many makeup remover choices, when it comes time to choosing the one that best suits you. It is not only that there are many brands, there is a variety of different types within each brand. Take a look at the products below to find out the main types, functions and advantages of each makeup remover.

  • Cleansing milk: if you have dry or sensitive skin, this is your ideal product. Cleansing milk will not dry out your skin and will significantly help to keep it well toned.
  • Micellar water: this water solution cleanses the face and removes impurities without adding oil or drying out the skin. This type has an ideal balance for any skin type.
  • Cleansing soap: the sensation of freshness and cleanliness achieved with the use of a cleansing soap also makes it suitable for all skin types. This type is especially beneficial for combination or oily skin.
  • Two-phase makeup remover: made with a mixture of makeup remover and oil to remove all types of makeup, including waterproof makeup.
  • Make-up removal wipes: ideal to use when you don’t have a lot of time to remove makeup. There are wipes designed for every skin type.

makeup mac

When you remove your makeup, you remove the traces of makeup from your skin and prepare the skin for regeneration during the night.
(Source: raphae lovaski: 583262/

As you can see from the different types of makeup remover available, we didn’t lie when we said there is a lot to choose from, did we? The secret to making the right choice is to know your own skin type and the type of makeup that you use. By knowing these two important aspects, you will have a far better chance of choosing the correct makeup remover.

What skin types are there and how do I know what I need?

Knowing your skin type is essential to using the cosmetic products that best suit your specific needs. Just as we all take this factor into account when buying a face cream or a night cream, you must also take it into account when selecting a makeup removal product. Generally speaking, there are 4 types of skin: dry, normal, oily or combination, as explained further below:

Skin type Appearance Needs
Dry skin Rough, tight and dull. Cleansing agents with good moisturising properties.
Normal skin Not too dry or too oily. Makeup remover that does not alter the skin’s natural balance.
Oily skin Lots of shine and visible pores. Makeup remover with exfoliating properties.
Combination skin Oily on the forehead, nose and chin yet dry on the cheeks. Specialized makeup removers for combination skins that do not dry out the skin further and without greasy components.

In order to know your skin type it is important to differentiate between type and state of your skin. The type of skin you have does not vary, while the condition (or state) depends on external factors such as pollution, climate or stress. Therefore, you should observe your skin at different times of the year to come to an accurate conclusion about your natural skin type.

What routine should I follow when using a makeup remover?

This is a frequently asked question among American women. It is very common that you have doubts about the steps you should follow to remove makeup correctly. You may have asked yourself the following questions; should I always follow the same steps or can it be flexible? Where do you start when removing makeup from your face? Well, if you want to have healthy and radiant skin, it is important that you read and follow our routine for makeup removal step by step, every day.

  1. Wet your face with clean water. This removes the surface layer of impurities and the makeup remover will apply better.
  2. Start with the area around your eyes. If you need a cotton pad, remember to use a different cotton pad for each eye.
  3. Now the rest of the face. If you use a cotton pad, ensure it is a different pad from the one you used to remove makeup from your eyes. If you remove makeup with your hands, wash them thoroughly before removing the makeup.
  4. Use a cleansing soap to finish cleaning the skin and to remove any impurities that may have remained.
  5. Finally, a light coat of toner helps to close the pores and promotes the absorption of nutrients.

What are the most common errors when it comes to makeup removal?

People are creatures of habit and although we try to learn and follow a routine for removing makeup, we often make mistakes without realizing it. Some of the most common mistakes by American women are the use of a makeup remover that is not suitable for their skin type and forgetting to remove makeup from the neck region.

We are sure that you rarely forget the neck when applying makeup, but how often do you actually remove makeup from this area of your body? You probably follow the old trick of matching with makeup tone of the face and neck to avoid the dreaded “mask effect”. If you use makeup on your neck, ensure that you remove the makeup from that area at the end of each day.

a woman washes the makeup from the face

Knowing our skin type is essential to buying the cosmetic products that best suit your needs.
(Source: 5882641: 2498668 /

Other common mistakes include using water that is too hot or too cold, or not rinsing the face well enough. Although it may seem strange, women often make many mistakes when drying themselves after a face wash or a shower. It is important that you do not drag the towel over your face, as this will irritate the skin. It is far better to gently dab the towel with soft touches on the face.

What is the best time to remove makeup?

The time of day that you decide to remove makeup is not the most important factor. What is critical is that you do it every day without fail. Most people prefer to remove makeup at night, before going to bed. This is an ideal time to clean your skin so that it can naturally regenerate during the night.

The reason that it is so damaging to your skin to sleep with makeup on is because makeup clogs your pores and doesn’t let your skin breathe normally. This is one of the most common causes of the appearance of spots, increased visibility of pores, dryness or shedding eyelashes.

Dr Greg GoodmanCosmetic Dermatologist and founder of Enrich Clinic
“A cleanser needs to obey Hippocrates dictum of first do no harm. There is little time on the skin for a cleanser to do much that is active or beneficial in its own right, but it can do harm.”

Is it advisable to apply another product after makeup remover?

The products that are usually applied after a facial cleansing routine are toners and moisturizers, such as night creams. Toning refreshes, balances the skin and closes pores, which is perfect before sleeping. With all the advantages that toner brings to the skin, it is a pity that this is a rarely used cosmetic product.

Moisturising cream is the icing on the cake. The texture, the moisturising properties and the relaxing effect of a moisturizer will close your daily facial cleansing routine and is the final touch to the process of removing makeup. With both of these two complimentary products, it’s important to choose the right toner and cream for your skin type.

How do I know if I am allergic to a makeup remover?

There are often times when you notice that a makeup remover does not have the effect that you were expecting. There are other times when you notice redness or your skin becomes itchy. An adverse reaction such as this may be due to the fact that the product is causing an allergic reaction. The symptoms may not be visible at first, but over time they may become more obvious.

In fact, there are times when we don’t even think they are symptoms of an allergy. Common symptoms include the appearance of acne breakouts, inflammation or irritation of the eyes and spots, scabs or scales on the skin. Sometimes the only thing we will notice is a slight discomfort or burning sensation.

Shopping Criteria

When buying a new cosmetic product, such as makeup remover, it is very important that you take certain factors into account when buying one. Below, we elaborate on the main aspects that you should consider when buying your makeup remover. By following this shopping criteria closely, you will make sure that you are making the right choice with your purchase.

Skin Type

We have already mentioned the importance of skin type when using a makeup remover. This factor should always be your first and main purchasing criterion. Not all skin types are the same, so buying a suitable makeup remover for your skin will bring numerous benefits and avoid adverse reactions when it comes to taking care of your skin.

It is essential that you understand the needs of your skin. By understanding your skin type you will avoid using makeup removers with overly oily ingredients if your skin is naturally oily. It will also help you avoid makeup removers that tend to dry out the skin if it is already naturally dry. Take a good look at the type of skin for which the product is recommended before making a purchase.

Type of Makeup

Another factor that should determine the purchase of a makeup remover is the type of makeup that you use. The type of makeup that comes to mind is waterproof makeup. Waterproof makeup is usually more difficult to remove, so it is advisable to use a specific makeup remover for waterproof makeup.

You must also take into account the type of makeup that you use for your eyes or lips. If you only use makeup on the lips, or eyes, or you only use a makeup base, it is preferable to buy a specialized makeup remover for those areas.

It is not recommended to use a general makeup remover for the eyes.


It is imprtant to be sure the composition of the makeup remover is appropriate for your skin type. You should keep in mind that these products are used daily and are in contact with the skin of the face and eyes, which are some of the most delicate areas of your body. Therefore, the ingredients that are used in the composition of the makeup remover should be as natural or organic as possible.

Try to buy makeup removers with hypoallergenic ingredients that have been dermatologically tested. By doing this, you will avoid hypersensitive or adverse allergic reactions. It is also important that the ingredients of the makeup remover contain moisturising properties to promote skin regeneration after use.


Quality is another major factor when it comes to buying a makeup remover. This is especially important to take long lasting care of your skin. It is important that you do not only assume that quality comes from a product with a high price, as you can easily find great products at very affordable prices. The fundamental aspect is to purchase a cleansing product that has been tested thoroughly.

Dermatological tests are a perfect way to confirm the quality of a makeup remover. The skin of the face is very delicate and any way to avoid the appearance of redness or allergies is valuable. Specific revision of the composition of the product or a review of the opinions of specialists is also another way to determine the quality of a product.


Although most women like to have an “all-purpose” product, the needs of each moment can lead you to have more than one makeup remover. For example, a liquid makeup remover may not be allowed on a plane trip so you may also need specialized makeup removal wipes when travelling. To solve this problem, we should think about all the needs you have for a makeup remover and buy accordingly.

The needs that you have may also depend on when and where you remove your makeup. If you perform your facial cleaning routine at home in your bathroom with plenty of space and time, then there is no problem in performing the complete routine. However imagine that you are in a hurry or you are away from home, the ideal product will not be a liquid makeup remover, but a few makeup removal wipes.
With this in mind, don’t forget the simple rule to remove makeup every night. Remember that the natural elimination of toxins from the body occurs during the night, so your skin must be clean and ready for this process to occur.


Makeup remover is an essential product in the daily facial cleansing routine of women. It is important that you use a makeup remover that is adapted to your specific skin type and the needs that you have. The daily use of these products promotes good skin care and helps with the elimination of toxins from the body during the night.

Among the many options available on the market today, consider the fundamental purchase criteria that we have written above to help you make the correct choice. Include makeup remover in your beauty routine and watch how your skin improves day by day. If you follow a daily routine, when you wake up in the morning, your skin will be fresh, vibrant and ready for a new makeup.

If you liked our makeup remover guide, please share it on your social networks or leave us a comment and tell us about your facial cleansing routine. Thanks!

(Source of featured image: Sarah comeau: 351935/

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